The best place to learn how to rank youtube videos with SEO, get more views, learn Photoshop and Design, study languages, and learn just about anything.
NovelConcept truly does offer “novel concepts” to the user, and we aim to continue to expand our list of available courses over the coming months, and years.
NovelConcept was created by Philip Zeplin.
Philip Zeplin holds a Bachelors Degree from the Danish Design School, and a Masters Degree in Visual Communication from the Royal Danish Academy of Fine Arts, a University known for it’s extremely low acceptance rates (1 in 13 applicants). There he studied Visual Communication, with a Bachelors project in Poster Design, and a Masters thesis in Advertising Campaigns.
Further, he has studied Marketing Economics at the Copenhagen Business School, worked in both Denmark and Japan (Tokyo), had tutoring under painter Charlotte Hoff, created YouTube videos for over 5 years, and have worked with SEO since 2010.
He speaks 3 different languages (Danish, English, and Japanese), and has studied 6 (German, French, Latin).
He is currently working fulltime as an SEO Consultant at iProspect in Copenhagen, one of the worlds largest SEO companies.
If you have any questions related to our courses, be that about details, press information, or perhaps being interesting in working with us, feel free to contact us using the contact form here.
Many people still don’t really think about SEO (Search Engine Optimization) on YouTube, which is interesting, because YouTube has become the second largest search engine in the world. If you make a website, for most people, it’s a given to optimize it, at least the basics, for SEO. But when you upload a video to YouTube, a place that has become just as competitive, when trying to get seen, as the web, no one really thinks about it. And the few that do think about it, usually only optimize the very basics.
For the people that do consider SEO on YouTube, most still have no clue how it actually works. Most people still just believe, that sending tens of thousands of “long retention views” to their video (something I strongly recommend you do not do, unless you want your video permanently removed) is pretty much all they need. Perhaps they include the keyword they want to rank for, in their title, and tags. Last, perhaps they do the classic of “just put all the long-tail keywords I want to rank for, smack up against each other, in the end of the video description”.
Thinking that that is all you need to do, to fully optimize a video for SEO on YouTube, is a very outdated concept. Much like no one spams blog comments to rank their website anymore, no one should be putting all their long tags at the end of the description anymore on YouTube. YouTube has a huge amount of ranking factors, with at least 15 major ones. Out of those 15, there is around 10 that you actually have some control over.
Based on research done by Philip Zeplin, the Rankify YouTube SEO video course was made. Going through the majority of the different ranking factors, explaining just what they do, and how to optimize them.
In case you’ve been living under a rock for the last decade, Adobe Photoshop is the industry standard Photo Manipulation tool to use. In fact, it’s become such a standard, that it, much like Google, has become a verb: if an image looks fake, it is “Photoshopped”.
Philip Zeplin started working with Photo Manipulation when he was only 13 years old, back then using the software Paint Shop Pro. A few years later, he upgraded to Adobe Photoshop, and has now been using Photoshop for close to 15 years. He started publishing small Photoshop Tutorials on his old blog, and later “upgraded” to selling Photoshop tutorials on the Envato Tuts Marketplace. He is also a Photoshop Course Author on the premium tutorial website Tutsplus.com
After the Tuts Marketplace was shut down, in favor of the Tutsplus website, Philip has moved the majority of his video tutorials over to NovelConcept, where they are now available. The tutorials range in topic, from effects like fire hair, or converting an image into a hand-drawn sketch, to more serious Photo Retouching techniques. All of the tutorials are presented in video format, along with the source files, and range from 20 minutes all the way to 2 hours in length.