My name is Philip Zeplin. I have 10+ years of experience working with more than 50 different YouTube channels – from major brands to small up-start YouTubers.
I worked several years as a senior consultant at the international online marketing agency iProspect. I have done, and continue to do, several workshops and roundtable talks with VidCon (Amsterdam and Melbourne). Over the last year I have worked intensively with funk, YouTube MCN of Germanys second-largest television network ZDF, providing seminars and hands-on workshops.
I am available for consulting work, either on an hourly or long-term basis.
If you’re still curious about my background and qualifications, please go to the About page.
Please get in touch via the Contact page.
– Workshops and Seminars
Need someone to teach you, or your company, about how to get the most out of YouTube? I’ve done countless of these over the years, from TV networks to VidCon. Workshops and seminars can be done face-to-face, or over Skype, and typically last around 3 hours depending on details.
– YouTube Algorithm
Everything from optimizing videos for search, all the way to helping your subscribers receive your videos. YouTubes algorithms determine a lot on the platform, and without proper insight and knowledge, it is difficult to know what you are doing right or wrong. Lucky for you, I have worked specifically with “hacking” the YouTube algorithm for close to 10 years.
– YouTube Analytics
Analytics is often an overlooked key tool in growing any YouTube channel and holds invaluable information on how your subscribers perceive and interact with your content, how it’s enjoyed, platforms, retention, revenue, and much more. I’ve worked with YouTube and Google Analytics for more than 10 years and have also developed my own analytics software.
– Industry and Competitor Analysis
Giving you insight into certain industries on YouTube, and finding and analyzing your competitor channels. I have access to unique tools and knowledge, being able to give you unique insight into the area you’re operating within on YouTube. Want to know what video lengths tend to work best in your field? Who your actual competitor channels are? I provide this, and much more.
– YouTube Content Analysis and Strategy
Different platforms require different types of content, set up in ways that are unique to the users of that particular sphere. I can help you with analyzing current content, as well as set up strategies for the future, to ensure that your channel or brand has the best possible chance to be received well on YouTube.
Need something else? Get in touch and let’s talk!